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Why Certifications Matter When Choosing a Water Filter

Updated: Nov 24

When it comes to purchasing a water filter, many of us get overwhelmed by the amount of information available. The market is packed with options: flashy packaging, bold promises, and impressive-sounding features. But as appealing as these claims may be, have you ever paused to wonder:

Does the filter actually do what it says?

Ideally, we would send our water for testing before and after filtration. But realistically, how many of us would go through that process? Very few. That’s why the real answer lies in one crucial word:

Certification and more importantly, unbiased certification.


Why Certification Matters

Whether you’re a homeowner trying to protect your family or a water professional recommending solutions, third-party certifications are your best friend. They serve as an independent verification that a filter truly performs as claimed.


Among these agencies, NSF International is one of the most trusted and globally recognized.

The good news? NSF verification is extremely accessible. Whenever a product claims to be NSF certified, you can immediately check it yourself. Simply head to NSF’s “Certified Products and Systems” directory and use the search bar to verify if the product was genuinely sent for certification.


Every time you see an NSF logo printed on a product, it isn’t just a decorative stamp. It signifies that the product has been independently tested by experts and evaluated for specific contaminant reduction claims.


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But Here’s the Tricky Part…

It often seems like every water product claims to have NSF certification, even outdoor filters, sediment housings, and non-drinking-water systems.


But does this mean all NSF certifications are the same?

Not at all. If that were true, any product with the NSF logo would automatically qualify as a drinking water filtration system and we all know that’s not the case.


This is where understanding NSF standards and classifications becomes important. NSF has different grades, different levels, and different scopes of testing.


“NSF Tested” vs “NSF Certified” and Why Wording Matters

You may have come across claims such as:


“Tested and certified by NSF International against NSF/ANSI 42 for the reduction of claims specified on the Performance Data Sheet.”

vs.

“Tested and certified by NSF International to NSF/Standard 42 for material requirements only.”

At first glance, both statements look similar. But they mean very different things.


Here’s the key difference:

1. NSF/ANSI 42 – Certified for Reduction of Claims

This means the filter has been actively tested to reduce specific contaminants such as chlorine, taste and odour, or particulate matter. This is a performance certification, the one that truly matters for filtration effectiveness.


2. NSF/ANSI 42 – Material Requirements Only

If you spot the phrase “material requirements only,” pay close attention. This certification does not mean the filter has been tested for contaminant reduction. Instead, it simply verifies that the materials used in the filter do not introduce harmful substances into the water. In other words:


The product was NOT tested by NSF for actual filtration performance.

Both are still NSF certifications but one assesses performance, while the other checks material safety only.


What This Means for Smart Buyers

Always look beyond the logo. Always read the wording of the certification. And always verify the claims independently. Because in the world of water filtration, not all certifications are created equal and not all filters that “look certified” actually perform at the standard your home or business deserves.


 
 
 

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